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Avro Energy says it offers a "simplistic offering for home energy supply". Read on to learn about the history of this supplier, its tariffs and what more it has to offer.


Domestic Market: England, Scotland, Wales  Selection of tariffs
Customers: More than 100,000  Affordable rates
Electricity sources: Natural gas, nuclear, renewables, coal, other  High-quality customer support

Who is Avro Energy?

Created in 2012 and starting to trade in December 2015, Avro Energy aims to offer cheap and simplistic energy. Founder Jake Brown wanted to create an alternative to the larger providers energy suppliers in the UK by setting up a company that cut out the jargon and put an end to high prices. As Jake himself stated:

The energy market can often be a frustrating place for consumers; we launched Avro Energy to help rectify these problems in favour of consumers.

Just one year after launching, the supplier had already amassed 40,000 electricity customers and 30,000 gas customers. Its prices consistently rank as some of the cheapest on the market, and it receives mainly positive reviews online — although it has run into a few problems with Ofgem, the UK energy regulator (we discuss this more in the News section below).

Avro Energy Timeline

We’ve included some of the company’s key dates in a short timeline to give a simple overview of the supplier.

  • 2012 — Avro Energy is created in the West Midlands by Jake Brown.
  • 2015 — It starts trading, officially joining the UK energy market.
  • 2016 — By the end of 2016, it has 40,000 electricity and 30,000 gas customers.
  • 2019 — From May 26th, Ofgem banned Avro Energy from selling its energy to new customers as it was not a DCC user. This ban was revoked in June and the supplier can now continue to function as before.
  • 2020 — Avro Energy came third out of 25 energy companies in Which?'s annual energy satisfaction survey.
  • 2021 — Avro Energy was listed as offering one of the top five cheapest energy deals in Great Britain.

In the News: Has Avro Energy gone bust?

In March 2019, Ofgem issued Avro Energy a final order to comply with its requirement to become a DCC user*. The supplier had missed its original deadline, November 2017, by quite some time, meaning Ofgem was forced to escalate the issue by, issuing a final order and banning Avro Energy from taking on any new customers from 26th May 2019.

On 14 June 2019, Ofgem received evidence that Avro Energy had complied with the demand and had completed all the necessary steps to become a DCC user. Ofgem revoked the ban and Avro Energy was allowed to sell its energy tariffs to new customers once again.

What’s a DCC user?*A DCC user is an energy supplier that’s part of the Digital Communications Company (DCC) network for smart meters — a system that uses a secure wireless network to link suppliers to smart meters. In other words, a DCC user is a supplier whose customers are able to use smart meters.

Avro Energy Tariffs and Prices

electricity bill

Avro Energy offers a number of different tariffs to new customers. As with all suppliers, the names and exact details change quite frequently, but we can deduce the following from the information available on its website:

  • It offers at least one variable tariff, currently called Simple Energy.
  • It offers at least one tariff for customers with prepayment meters, currently called Simple Energy PAYG.
  • The majority of its tariffs are 12-month fixed-rate tariffs, such as the Simple and GoSuper (Avro's cheapest tariff).

All of its tariffs can be taken out as Economy 7 tariffs. Despite most of them being 12-month fixed-rate tariffs, the supplier does not charge exit fees for the majority of its tariffs. This means that despite the year-long contract, customers can leave anytime without facing a financial penalty in most cases.

Avro Energy tariffs are only available as dual fuel tariffs, meaning you cannot take out just an electricity or gas tariff. Furthermore, there is only one payment option for customers with credit meters — monthly direct debit.

Does Avro Energy offer the Warm Home Discount?

Avro Energy has now joined the Warm Home Discount scheme. This government scheme is designed to help households at risk of fuel poverty during the colder, more fuel-intensive winter months.

The Avro Energy Warm Home Discount comes in the form of a once-off credit of £140 on your electricity bills. You can apply to receive the £140 towards your energy bills through the Avro Energy website.

If you are not eligible to receive the Avro Energy Warm Home Discount, there are other ways you can get financial support. Our guide on government grants and schemes can help you find out how to get help with your energy bills.

Priority Services Register

The Priority Services Register is a confidential register for Avro Energy customers that may need additional help and care, such as priority if there is a power cut. If you feel you fall under the category of a ‘vulnerable customer’ (e.g. you are elderly, disabled or have young children), you can ring Avro Energy on 0330 058 2005 and ask to be added to the register.

Does Avro Energy provide smart meters?

According to its website, Avro Energy is currently working on its smart meter rollout plans but is not yet taking instalment bookings. If you already have a smart meter, you can still switch to Avro Energy. However, if your smart meter is a first-generation (SMETS1) meter, it will lose its smart functionality and you will need to submit your meter readings manually.

How long does it take to switch to Avro Energy?

It should take no longer than 21 days to switch to Avro Energy from the day you signed up. This includes what's called a "14-day cooling-off period" during which you can cancel your switch and you won't be charged any exit fees. Once these 14 days have passed, you can expect the switchover to take place within a week.

Contact Avro Energy

old phone

If you have any questions for Avro Energy, you can get in touch with the supplier online (through Facebook or Twitter) or send an email to its customer support team. If your matter is quite complicated and you would prefer to discuss it with someone directly, you can also give the customer support team a call.

You can find a full list of Avro Energy phone numbers and email addresses in our Avro Energy contact page.

Log in to Your Avro Energy Account

Through the Avro Energy online account, customers can submit meter readings, view their statements and track their energy usage every month. With this information, you might find that the answer to some of your questions can be found in your online account too, saving you the time of having to contact Avro directly. For example, if you’re wondering why your energy bill was higher than normal last month, you can check your usage for the month on your account and see where and how you consumed more.

Struggling to log in to your Avro Energy account? Selectra’s Avro Energy login guide can take you through the process step by step.

Avro Energy Fuel Mix

Avro Energy gets nearly three quarters of its electricity from natural gas. Nuclear and renewable sources make up about 8% each, followed by coal with 6% and other fuels sources with 5%.

Avro Energy Summary: Reviews and Verdict

With a great score on Trustpilot (4.6 out of five) and Google Reviews (4.1 out of five), Avro Energy appears popular among customers. A particular favourite aspect is its cheap pricing, with many customers commenting that they have saved on their energy bills since switching and consider the supplier great value for money.

Another area of praise is its accurate billing and easy to use website, which suggests that the supplier is really sticking to its goal of offering ‘simplistic supply’. If you are interested in reading more Avro Energy reviews, we have a whole page dedicated to it! Head to our Avro Energy reviews guide for a detailed analysis of what customers are saying. Find out what it does well and where there is room for improvement.

Disclaimer: The services and products mentioned on this website may only represent a small selection of the options available to you. Selectra encourages you to carry out your own research and seek advice if necessary before making any decisions. We may receive commission from selected partner providers on sales of some products and/or services mentioned within this website. Our website is free to use, and the commission we receive does not affect our opinion or the information we provide.

Avro Energy