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UK host network . VodafoneThree combined

Vodafone SIM-only deals

One of the four UK host networks, with 28M+ customers after the 2025 merger with Three UK created the country’s largest 5G footprint. This page covers current SIM-only plans, coverage and an honest read in 2026.

At a glance

UK host network since 1985 Merged with Three UK in 2025 VeryMe Rewards on most plans 5G included on all SIM-only plans

Founded

1985

UK’s longest-running mobile network

Status

Host

Owns its own 4G + 5G masts

UK customers

~28M

Including Three customers post-merger

Entry SIM

£10

6 GB SIM-only on 12 months

About

Who is Vodafone?

Vodafone is one of the four UK host mobile networks, launched on 1 January 1985 as the very first commercial UK mobile network. It is part of Vodafone Group plc, the multinational telco listed on the London Stock Exchange and headquartered in Newbury.

In 2025, Vodafone UK completed a long-awaited merger with Three UK, creating the country’s largest 5G network by footprint. The merged operator trades primarily as Vodafone, but Three customers still use the Three brand during the multi-year integration. The merger was approved by the Competition and Markets Authority subject to network investment and consumer pricing commitments.

Vodafone is regulated by Ofcom. Complaints fall under the Ombudsman Services: Communications scheme.

Current SIM-only deals

Vodafone SIM-only plans available now

Prices verified on from vodafone.co.uk. All include 5G and VeryMe Rewards.

Light SIM

Vodafone logo

6 GB SIM Only

Data

6 GB

5G included

Calls + texts

Unlimited

UK use

£10/month

12 months . £0 upfront

  • 5G included
  • VeryMe Rewards
  • EU roaming day pass (£2.41/day)

Best for

A second SIM, a child’s first phone

Best value with rewards

Best value

Vodafone logo

30 GB SIM Only

Data

30 GB

5G included

Calls + texts

Unlimited

UK use

£15/month

12 months . £0 upfront

  • 5G included
  • VeryMe Rewards
  • EU roaming day pass available

Best for

A typical smartphone user

Heavy

Vodafone logo

100 GB SIM Only

Data

100 GB

5G included

Calls + texts

Unlimited

UK use

£20/month

12 months . £0 upfront

  • 5G included
  • Tethering allowed
  • EU roaming day pass available

Best for

Daily commuters, streaming and tethering

Unlimited

Vodafone logo

Unlimited Max SIM

Data

Unlimited

5G included

Calls + texts

Unlimited

UK use

£30/month

12 months . £0 upfront

  • Unlimited 5G data, fastest tier
  • Unlimited tethering
  • EU roaming included (10 GB fair use)

Best for

Power users, no home broadband, 4K mobile streaming

Selectra is independent. Vodafone does not pay us to feature any of these tariffs.

Reviews snapshot

What customers actually say about Vodafone

Trustpilot, vodafone.co.uk

1.5/ 5

~80,000 reviews

Mostly negative

Big UK telcos always skew negative on Trustpilot. Vodafone complaints focus on price rises, billing errors and offshored customer service. Network performance itself rates well in independent tests.

Ofcom complaints (mobile)

10/ 100k

Above industry average

Mostly negative

Vodafone consistently scores around 10 complaints per 100k on Ofcom data, above the industry average of 8. Worst quarters typically follow Vodafone billing system changes. The Three merger may further disrupt service quality during integration.

RootMetrics network testing

2ndUK overall

Behind EE

Positive overall

On independent drive-test data (RootMetrics, Ookla), Vodafone consistently ranks second on UK network performance, behind EE but ahead of O2 and pre-merger Three. The combined Vodafone-Three 5G footprint is now the largest in the UK.

MoneySavingExpert forum

Mixedforum sentiment

Hundreds of threads

Mixed

Forum consensus: good network performance and competitive price points, but customer service is hit or miss. Common advice: haggle hard at renewal, and watch for the in-contract price rise (one of the largest in the UK).

Selectra expert verdict

Independent read, no commission shaping

Vodafone is the UK’s second-strongest network on raw performance, with the combined Vodafone-Three 5G footprint now the largest in the country. If you live in a city or large town and 5G speeds matter, Vodafone is a credible alternative to EE.

The honest catches: customer service is below par (Ofcom complaints above average); EU roaming uses a day-pass model on most plans rather than free roaming; and in-contract price rises are among the largest in the UK. If you want O2-network signal cheaper, look at giffgaff; if you want EE-network signal cheaper, look at Lycamobile.

Verdict last reviewed 19 May 2026.

Contact

How to reach Vodafone

Every official way to get in touch with Vodafone in 2026. Numbers, opening hours and online channels, with no premium-rate detours and no scrolling through the FAQ.

Opening hours

When lines are open

Monday to Sunday
08:00 to 21:00

Online

Self-service

  • vodafone.co.uk

    Account, upgrades, VeryMe rewards and coverage checker

  • My Vodafone app

    iOS + Android, manage your plan, data and VeryMe offers

  • Live chat — in the My Vodafone app

    Available once signed in

Got a complaint? Try customer-service first. If it is not resolved after eight weeks, escalate free to the Communications Ombudsman, the alternative dispute-resolution body for UK mobile networks. Vodafone is regulated by Ofcom.

FAQ

Vodafone deals, coverage and contact, your questions answered

Is Vodafone a good network in 2026?

Strong on network performance, weak on customer service. Vodafone is one of the four UK host networks and ranks second on independent drive-test data (RootMetrics) behind EE. The 2025 merger with Three UK made the combined Vodafone-Three the UK’s largest 5G network by footprint. Customer service is the consistent weakness: Ofcom complaints sit around 10 per 100k, above the industry average.

Does Vodafone include EU roaming?

Mostly no, with exceptions. Most current consumer plans use a day-pass model: you pay around £2.41 a day in Europe to use your UK allowance. The flagship Unlimited Max plan includes 10 GB of free EU roaming as standard. Some older plans (signed before 2021) still include free EU roaming for the lifetime of the contract.

Does Vodafone have 5G everywhere?

5G is live in every major UK city and now most large towns, especially since the Three merger added Three’s 5G sites to Vodafone’s network. Outside 5G coverage your phone falls back to Vodafone’s 4G, which reaches more than 99% of the UK population. Check the Vodafone coverage checker at your postcode.

What is VeryMe Rewards?

VeryMe is Vodafone’s free rewards programme, accessed through the My Vodafone app. Members get rotating offers like a free Costa coffee, cinema tickets, restaurant discounts, food delivery codes and giveaways. Comparable to O2 Priority but less focused on event tickets.

How do I contact Vodafone?

From a Vodafone, dial 191 free. From any other phone, call 03333 040 191, free from a UK landline. Lines run Monday to Sunday 08:00 to 21:00. The My Vodafone app has live chat once signed in.