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UK broadband, TV and streaming leader

Sky UK

The UK’s premium pay-TV operator, now also a top-five broadband ISP, with around 12 million customer households. Owned by Comcast since 2018, Sky combines its own satellite TV, the newer IP-delivered Sky Stream and Sky Glass products, and Openreach-based broadband. This page covers current Full Fibre deals, Sky TV, Sky Q, MySky, contact lines and an honest read of what customers say in 2026.

At a glance

Founded 1989 ~12 million UK customers Isleworth HQ, London Owned by Comcast (since 2018)

Founded

1989

Years on the UK market

UK customers

~12M

Broadband + TV households

Top FTTP speed

900 Mbps

Sky Full Fibre Gigafast

Ofcom complaints

5 / 100k

Broadband, Q4 2025 (best big ISP)

About

Who is Sky?

Registered as Sky UK Limited, Sky is the country’s biggest pay-TV operator and one of its top broadband providers. The company was founded in 1989 as Sky Television by Rupert Murdoch’s News Corporation, merged with rival British Satellite Broadcasting in 1990 to form BSkyB, and rebranded simply as Sky in 2014.

Sky was acquired by US media giant Comcast in October 2018 after a bidding war with 21st Century Fox, in what was then Europe’s largest-ever cross-border media takeover. It now runs as Comcast’s European division and is no longer listed on the stock market. The UK head office is in Isleworth, west London.

For broadband, Sky resells the Openreach network (FTTP and FTTC), the same physical fibre lines that BT, Plusnet and most UK ISPs use. For TV, Sky operates its own satellite platform plus the IP-delivered Sky Stream and Sky Glass products. Customer service is regulated by Ofcom and alternative dispute resolution goes through CISAS, not Ombudsman Services.

Current deals

Sky broadband deals available now

Headline prices verified on . Sky changes promotional offers every few weeks, so we link straight to Sky for the live price at the moment you click.

Superfast (FTTC)

Sky Essential Plus

Download

36 Mbps

Average download

Upload

8 Mbps

Average

£27 /month

24 months contract . £0 upfront

  • Sky Broadband Hub router
  • WiFi Guarantee available
  • Unlimited usage

Best for

A 1 to 2-person household with light streaming and browsing

Best value for most homes

Entry full fibre

Sky Full Fibre 100

Download

150 Mbps

Average download

Upload

28 Mbps

Average

£32 /month

24 months contract . £0 upfront

  • Sky Broadband Hub router
  • WiFi Guarantee
  • Unlimited usage

Best for

A family of 3 to 4 streaming HD and working from home

Mid-tier full fibre

Sky Full Fibre 500

Download

500 Mbps

Average download

Upload

60 Mbps

Average

£37 /month

24 months contract . £0 upfront

  • Sky Broadband Hub router
  • WiFi Max add-on available
  • Unlimited usage

Best for

Four or more people gaming, streaming 4K, video-calling all day

Power users and large households

Top full fibre

Sky Full Fibre Gigafast

Download

900 Mbps

Average download

Upload

100 Mbps

Average

£45 /month

24 months contract . £0 upfront

  • Sky Broadband Hub router
  • WiFi Max included
  • Unlimited usage

Best for

Smart homes, content creators, anyone moving large files daily

Selectra is independent. Sky does not pay us to feature any of these tariffs. We list its public deals so you can compare them like-for-like with other providers.

Reviews snapshot

What customers actually say about Sky

Scores collected from each platform on . We do not pick the flattering one and ignore the rest, we show all of them and explain what they actually mean.

Trustpilot, sky.com

1.4 / 5

~25,000 reviews

Mostly negative

Like most big UK ISPs, Sky’s public Trustpilot page is dominated by people who landed there after a problem. Recurring negatives are mid-contract price rises, sales pressure when haggling and slow refunds. Sky itself rarely replies inside Trustpilot, which keeps the score depressed.

Ofcom complaints, broadband Q4 2025

5 / 100k customers

Industry average ~8

Positive overall

Sky comes in at 5 broadband complaints per 100,000 customers in Ofcom’s latest report, comfortably below the industry average of 8. That puts Sky in the best-in-class bracket among the big ISPs for broadband, alongside Plusnet.

Which? customer survey

54% complaint satisfaction

One of two ISPs above 50%

Positive overall

When Which? asked existing customers who had raised a complaint how happy they were with the outcome, Sky scored 54%, one of only two big-name ISPs above the 50% bar. Overall service satisfaction is mid-table but the complaint-handling score is genuinely above average.

MoneySavingExpert forum

Mixed forum sentiment

Hundreds of threads

Mixed

The dominant view is that Sky is a strong technical product (especially for TV) but expensive vs Plusnet or smaller alt-nets on the same Openreach line. Forum users routinely advise haggling hard at renewal, where Sky’s retention team is known to match new-customer pricing.

Selectra expert verdict

Independent read, no commission shaping

Sky is the premium pick of the UK pay-TV and broadband market. The Ofcom complaints number (5 per 100,000 customers) is genuinely best-in-class among the big ISPs, the TV product (Sky Sports, Sky Cinema, the Sky Stream box, Netflix bundled in) is the deepest content offer in the country, and the customer-service experience is, when you reach it, better than at most of the bigger rivals.

The honest weakness is price. Sky is rarely the cheapest broadband option, especially on Full Fibre, where Plusnet (also using the Openreach network) typically costs £8 to £12 a month less for the same physical line. If you want one big brand for both broadband and TV, and you value being able to ring up and get a deal, Sky is hard to beat. If you only need broadband and you are price-sensitive, look at Plusnet or a smaller alt-net before you sign.

Verdict last reviewed 19 May 2026.

FAQ

Sky broadband, TV and contracts, your questions answered

Is Sky broadband good in 2026?

For reliability and customer service among the big ISPs, yes. Sky scores 5 complaints per 100,000 customers in Ofcom’s Q4 2025 broadband report, below the industry average of 8 and roughly half of BT’s 9. Sky also clears the 50% bar in the Which? complaint-handling survey, which most rivals do not. Where Sky lags is price: the same Openreach Full Fibre line is usually cheaper through Plusnet or smaller alt-nets.

Sky Q vs Sky Stream vs Sky Glass, what is the difference?

Sky Q is the older satellite box: it uses your existing dish, supports multi-room and hard-drive recordings, and is still fully supported for existing customers. Sky Stream is a small puck that delivers Sky TV over your broadband, no dish required, on a 31-day rolling contract. Sky Glass is a smart TV with Sky Stream built in, sold on a 24- or 48-month payment plan. For new sign-ups, Sky now defaults to Stream or Glass. Q is offered when you have an existing dish or want recording-to-box.

Will Sky raise my price during the contract?

Yes. Sky moved to fixed pound-and-pence price rises in 2025 after Ofcom banned CPI-linked hikes. Your annual rise is now a specific number written into your contract on day one (typically around £3 a month for broadband, plus a separate annual rise on TV packages). It is still a rise, but it is no longer a moving target tied to inflation.

Sky vs Virgin Media, which is better?

Different networks. Virgin Media runs on its own coax/fibre network and can hit gigabit speeds where it is built, but it is only available to about 60% of UK homes and complaints to Ofcom run higher than Sky’s. Sky uses the Openreach network, available almost everywhere, with broader Full Fibre coverage every quarter. For pure speed where Virgin is live, Virgin often wins. For service quality and nationwide availability, Sky is the steadier pick.

How do I contact Sky customer service?

The main Sky customer-services number is 0333 7591 310. The older line 03442 414141 still works. Live chat is available 24/7 from sky.com/help. Full directory, including the dedicated Accessibility Team and bereavement line, is on our Sky contact page.

Can I cancel Sky without an exit fee?

Yes, in three situations. First, in the last 30 days of your minimum term you can switch without an exit fee. Second, if Sky raises the price by more than the fixed amount written into your contract, Ofcom rules give you a 30-day window to leave penalty-free. Third, Sky Stream and Sky TV (without broadband) are typically on a 31-day rolling notice, so you can cancel any time with one month’s notice. Broadband is the only Sky product on a 24-month minimum term.