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Meet the Selectra team!

Meet the Selectra team

Who are Selectra?

Selectra is an energy advice service with the goal of helping energy customers. We empower British customers to save money on their energy bills and find solutions to their energy queries.

Selectra launched in Great Britain in 2016. Our energy experts have helped thousands of people save on their gas and electricity bills with our informative guides and British-staffed call centre. Below you can learn more about our website contributors.

Content Contributors

Elliot Waterhouse

Elliot Waterhouse

Managing Director

Elliot graduated from Newcastle University with First Class Honours and was originally involved in his own business ventures in the music industry. In 2016, Elliot partnered with the Co-founders of Selectra Group, Aurian de Maupeou and Xavier Pinon, which was the beginning of a very successful story in launching Selectra in the UK market.

Danielle Lyon

Danielle Lyon

Content Manager

Danielle is an SEO fanatic and loves creating engaging content. She has experience researching, writing and publishing for a wide range of websites covering tourism, beauty and recruitment. She joined Selectra in April 2018 as an energy copywriter where she dove into the fascinating world of electricity and gas and now manages the content team in the UK & Ireland.

Jaume S. Badia

Jaume S. Badia

Website Manager theswitch.co.uk

Jaume focuses on renewable energy industry growth in the UK. His areas of interest include national energy independence in the face of Brexit and peer-to-peer electricity trading.

Jack Morrell

Jack Morrell

Junior Web Developer

Jack originally studied business, but after graduating realised his true calling was in digital design and development. After learning the ropes as a web designer, he joined Selectra in April 2018 and now focuses on keeping the Selectra UK websites looking good and performing well.

Adam J. Rey

Adam J. Rey

Content Editor

Adam holds a masters degree in digital marketing from CEU and a BAC+5 from Aix-Marseille III. He joined Selectra subsequent to his background as a multilingual Copywriter in Alicante. Adam creates and codes SEO-friendly content for the Selectra website.

Luis Coello

Luis Carrillo Coello

Content Editor

With an academic background in philosophy, Luis focuses on applying the principles of critical thinking in his writing on the UK telecoms market. He has previously published and managed content on news and travel platforms.

Fiona Stewart

Fiona Stewart

Content Editor

Fi has degrees in English Literature, History, Public Health Research, and Information and Library Studies. She has experience researching, writing and publishing for a wide range of audiences and on many different topics. She joined Selectra in February 2019 and now focuses on writing about the UK telecommunications market

Nicole Davies

Nicole Davies

Content Editor

Nicole has a bachelor's degree in History and a master’s in International Relations. Originally from Wales, she moved to Madrid in 2018 and worked as a content manager for an expat focused website. She joined Selectra in April 2019 and writes content all about the UK insurance market.

William Morris

William Morris

Content Editor

Even as a student of literature, Will always had one eye on new TV deals and never overpaid a penny on his broadband. He worked as a copywriter and then as a journalist before realising his life's purpose and joining Selectra in January. He now dedicates himself to decrying poor customer service and championing affordable broadband.